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|  RECENT NEWS ITEMS | | | |
Gaming
29/10/25
LiveU, which specializes in live IP-video contribution, production and distribution, is partnering with media intelligence firm Kinetiq, to bring the latter's Teletrax watermarking technology into the former's Matrix IP video distribution platform. More.
In Los Angeles, creator marketing and benchmarking specialist CreatorIQ has launched a solution called SafeIQ, using multimodal detection and contextual insights to proactively evaluate creators for suitability and mitigate risk, in 'near real time.' More.
Copenhagen-based behavioral research software specialist iMotions has integrated the Neurable EEG headset into its platform, allowing researchers to measure and analyze brain activity in naturalistic, real-world environments such as in-car, office and training. More.
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What's Included? | | | | Both the challenging business of measuring the fast-moving global market for video games - hardware and software, both off- and online - and the newer field of measuring what happens within games, of which the most obvious commercial example is the emerging field of in-game advertising.
| | | FEATURES
Gamification, it's big and clever but it's not new by James Myring of BDRC Continental
Putting Analytics at the Heart of Game Monetization
by Mark Robinson of GamesAnalytics
Advertisers console yourselves and play the game
by James Myring of BDRC Continental
Game Theory
turning surveys into games
by Jon Puleston of GMI Interactive
If it moves..... by Bruce Friend and Nick Williams of Ipsos OTX MediaCT
CURRENT JOBS IN THIS SECTOR
Associate, Respondent Acquisition Toronto, ON, Canada
Qualitative Project Director - Global Brand Insight Consultancy Kingston upon Thames (UK)
Research Director - Consumer Brand Technology, Gadgets and Gaming Central London
AD or Senior Research Manager - Technology, Entertainment and Gaming Clients Central London
Senior Research Executive – Multi-Channel Retail / Gaming London
>> More jobs in this sector>> View all jobs on MrWeb
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