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Gaming

Gaming
Part of: MRT - Trends - Technologies - Techniques

 
 
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Gaming
The past year: Major news stories and initiatives The past year: Major news stories and initiatives.
   
Guidelines, standards and associations Guidelines, standards and associations.


Recent News Items
RECENT NEWS ITEMS
 
 
Gaming

RealityMine Hires Senior Product Leader
15/8/25
Manchester, UK-based RealityMine has appointed PwC UK veteran Nick Lloyd as Senior Product Manager, leading the roadmap for its RealLife App & Web product, and supporting other product initiatives. More.
Comments Invited for New ISO Research Standard
15/8/25
International standards body the ISO has released a draft revision of its ISO 20252 standard for public comment by the worldwide research, insights and analytics community. More.
New Guideline Suite Unites Ad Pricing and Spend Data
14/8/25
Ad data and media planning tech firm Guideline has launched the Digital Ad Data Innovation Suite, extending its offering for both ad spend and pricing intelligence. More.




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What's Included?
 
Both the challenging business of measuring the fast-moving global market for video games - hardware and software, both off- and online - and the newer field of measuring what happens within games, of which the most obvious commercial example is the emerging field of in-game advertising.
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CURRENT JOBS IN THIS SECTOR


FEATURED SUPPLIERS
 
OTX
OTX is one of the world’s leading online market research companies and the agency of choice for clients looking to use the internet for more imaginative research. www.otxresearch.com

 
The Nielsen Company
Nielsen is committed to integrity and innovation. Our mission is to provide our clients with the most complete understanding of consumers and markets worldwide. www.nielsen.com

Peanut labs
Peanut Labs is a game-changing sample company that constantly delivers compelling and innovative solutions to key research industry needs at a price and quality level that cannot be matched. www.peanutlabs.com


ALL SUPPLIERS

Absolute Quality - comScore - DFC-Niko - Electronic Entertainment Design - Future US - GamePlan Insights - isuppli - OTX Research - Peanut Labs - Rentrak - Screen Digest

Please email if there are any relevant agencies you don't see listed here.




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