Magid M. Abraham, Ph.D - President, CEO and co-founder
Dr. Magid Abraham is president, CEO and co-founder of comScore, Inc., a global leader in measuring the digital world and preferred source of digital marketing intelligence.
comScore maintains massive proprietary databases that provide a continuous, real-time measurement of the myriad ways in which the Internet is used and the wide variety of activities that are occurring online.
Dr. Abraham is a widely recognized expert on consumer modeling and decision support systems. He has authored several articles in the Harvard Business Review and Marketing Science. He was the recipient of the Paul Green award by the American Marketing Association (AMA), and the AMA’s William F. O’Dell Award. In 2008, Dr. Abraham was named Ernst & Young’s® Entrepreneur of the Year. Dr. Abraham has given numerous speeches on marketing subjects in various industry conferences and forums.
Dr. Abraham holds a Ph.D. in Operations Research and an M.B.A. from MIT. He received his Engineering degree from the École Polytechnique, France's premier science and engineering school.
Magid lives in Great Falls, VA, with his wife Linda and their four children. In his spare time he enjoys golfing, swimming and studying world history/politics.
Magid's current articles: (1)
The Dawn of Hybrid Audience Measurement - 6 October '09