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Web Traffic Monitoring

Web Traffic Monitoring
Part of: MRT - Trends - Technologies - Techniques

 
 
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Web Traffic Monitoring
The past year: Major news stories and initiatives The past year: Major news stories and initiatives.
   
Guidelines, standards and associations Guidelines, standards and associations.


Recent News Items
RECENT NEWS ITEMS
 
 
Web Traffic Monitoring

Reviews and Ratings Firm ConsumerVoice Acquired
21/8/25
In Los Angeles, digital customer acquisition specialist Centerfield has announced the acquisition of consumer and expert reviews and ratings company ConsumerVoice. More.
New Global CEO for Ipsos
19/8/25
The Board of Directors of Ipsos has decided to appoint Accenture veteran Jean-Laurent Poitou as the group's new CEO, replacing Ben Page from 15th September. The Board says it is looking for the group to regain 'a higher growth trajectory than the one it recorded in recent years.' More.
New EMEA Analytics Leader for PMG
19/8/25
Independent marketing services and technology company PMG has appointed Matt Dailey in the new role of Head of Analytics & Measurement, EMEA. More.




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What's Included?
 
Software and services that measure and analyse visitor numbers, page views, paths through sites and so on, producing ratings and rankings for web ad currencies, logs and stats for site managers, and other such data. (But not software which acts on this: separate pages will appear soon for Web Site Optimisation and for Behavioural Targeting).
EDITORIAL - Google: Guest or Gatecrasher?
FEATURES


CURRENT JOBS IN THIS SECTOR


FEATURED SUPPLIERS
 
comScore, Inc.
comScore has developed a revolutionary set of information products used by marketers, financial and strategic planners, money managers, economists and other senior executives. www.comscore.com

 
WebTrends Inc
We help you turn the data generated by your web site, blogs, online campaigns and enterprise systems into understanding of your customers and, ultimately, business opportunity. www.webtrends.com

Nielsen Online
Nielsen monitors and measures more than 90% of global Internet activity and provides insights about the online universe - including audiences, advertising, video, e-commerce and consumer behavior. www.nielsen-online.com


ALL SUPPLIERS

comScore - Hitwise - Intellitracker - Komli Media - Nielsen Online - QuantCast - The Market Watch - TubeMogul - WebTrends

Please email if there are any relevant agencies you don't see listed here.




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