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Ipsos has appointed Mary Ann Packo as its CEO in North America, a position she held for Millward Brown and Kantar between 2002 and 2020.
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Sprinklr, the US firm behind the 'unified customer experience management platform' (Unified-CXM) has launched a customer feedback offering called Sprinklr Surveys, using AI for quick setup and analysis of surveys and also to augment the results with unsolicited feedback.
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Marketing attribution platform Alembic has rolled out an upgraded version of its platform, which it says offers a breakthrough in mathematically demonstrating causality in large datasets using composite AI. The tool is initially focused on marketing ROI.
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Texas-based data collection and research solutions provider Veridata Insights has announced the hiring of former e-Rewards and Critical Mix VP Heather White as Chief Panel Officer.
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Product and behavioral research specialist InsightsNow has appointed Dawn Cranga as Senior Research Director. More
San Francisco-based B2B predictive intelligence firm 6sense has announced the recent appointment of Andy Champion as SVP of GTM International, and says it is relocating its EMEA headquarters to a larger office space in London. More
Asia-focused online MR specialist GMO Research Inc. has officially rebranded as GMO Research & AI, Inc., reflecting what it says is its mission 'to lead the way in adopting AI technologies to enhance efficiency, create new value, and drive productivity across industries'. More
In Colorado, marketing data firm Wiland has appointed former FordDirect, IHS Markit and R.L. Polk exec Mike Gingell as as its new CEO. More
Survey vendor marketplace and collaboration platform Inex One, based in Stockholm, has added a new feature called Workspaces, allowing users from different organisations to collaborate on projects. More
In Tel Aviv, digital data and web analytics company Similarweb has appointed Rami Myerson as Vice President, Investor Relations More
Hertfordshire, UK-based Ardent Market Research has appointed Kate Grady as a Director, heading up its healthcare and international fieldwork. More
Leeds, UK-based MR agency Boxclever has promoted Tilly Lewis to Senior Brand and Marketing Manager, leading the firm's brand and marketing strategies. More
| 30th Jan 2024 | UX360 Research Summit - Virtual |
| 7th Feb 2024 | 15th Annual Pharma Market Research Conference - USA |
| 22nd Feb 2024 | Qual360 - Europe - Berlin, Germany |
| 13th Mar 2024 | Qual360, North America - USA |
| 17th Apr 2024 | MRMW APAC - Singapore |
| 16th May 2024 | UX360 Research Summit - Europe - Berlin, Germany |
