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Welcome To Jordan
Country number
66
Selected MR Agencies
  • Elephants Can't Jump

    Ensuring brand initiatives work in practice as well as in theory. To have marketplace impact, we believe every research assignment should consist of three elements consumer exploration or validation, within a competitive context, generating commercial outputs.
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  • Firefish Ltd

    29 full time staff, operating in all corners of the globe, on all manner of projects. No methodology is squashed to fit. We approach each brief with fresh eyes and minds, to make sure you get the most out of your research, helping your brand move forward.
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  • Grass Roots

    Grass Roots is one of Europe's largest performance improvement companies. Established in 1980, Grass Roots UK is the founding company of a group with offices and partners operating in 15 countries around the world.
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  • DIGITAL-MR

    In addition to Social Media Research (Web Listening) DigitalMRs solutions also include community panels, access panels, Web usability and a distinct focus on qualitativeresearch online.
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An Introduction to Jordan

Since the seventh century, the area that is now officially known as The Hashemite Kingdom of Jordan has been ruled almost constantly by Muslim and Arab cultures. One exception was the early-mid twentieth century when it fell under British rule - but this led to Jordan's establishment as an autonomous state, gaining independence on 25th May 1946. See full country profile.

Latest Research News from Middle East

Mar 21
Southeast Asia-based qual and quant marketing intelligence and panels provider Divergent Insights has appointed Swagata Moitra Ghosh to its Leadership Team as VP Global Research and Insights. Mar 21 2024
Feb 19
Yahoo has launched a rapid insights solution called PurpleLab, based on Qualtrics technology - initially in Australia and Southeast Asia. Feb 19 2024


1 current Middle Eastern job:

Survey Research Manager, Remote Working - Worldwide, $ Competitive salary - (posted Feb 27 2024)


Fast Facts
Map of Jordan
CAPITAL: Amman
GOVERNMENT: Constitutional Monarchy
AREA: 89,342 sq km
POPULATION: 6,407,085 (July 2010 est.)
MAJOR LANGUAGE: Arabic
Mushroom Rock, Wadi Rum, Jordan
Mushroom Rock, Wadi Rum, Jordan


Wadi you Know ? Wadi Rum (also known as The Valley of the Moon) is a large wadi (or valley) in the south of Jordan. It is perhaps best known as the base used by T E Lawrence during the Arab Revolt of 1917 - 18. Because of this connection, one of the rock formations on the site is named The Seven Pillars of Wisdom after Lawrence's semi-autobiographical book. Much of the David Lean film Lawrence of Arabia was filmed in Wadi Rum.

A little More Knowledge?
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Jordan in Profile

Since the seventh century, the area that is now officially known as The Hashemite Kingdom of Jordan has been ruled almost constantly by Muslim and Arab cultures. One exception was the early-mid twentieth century when it fell under British rule - but this led to Jordan's establishment as an autonomous state, gaining independence on 25th May 1946.

Modern Jordan is predominantly urbanized. Jordan is classified as a country of "high human development" by the 2010 Human Development Report. The Kingdom has more Free Trade Agreements than any other country in the region. It has a pro-Western regime with very close relations with the United Kingdom and the United States.

Some Business and General Info

GDP: $33.79 billion (2010 est.)

Religions Sunni Muslim 92%. Christian 6% (majority Greek Orthodox). Other 2% (2001 est.)

Currency: Jordanian Dinar (JOD) - (GBP1 = JOD 1.12)

Telephone Code: +962

Overview of the Research Industry

MR Association(s):

Association: We can find no evidence of an MR Association in Jordan, but there are several agencies operating in the country.

Statistics: Levant (Jordan, Lebanon, Syria) was the third-fastest growing market in the Middle East and Africa region in 2008, growing 10.1% year-on-year with a turnover of $13m.
Source: ESOMAR

Overview of Trade and Industry

Jordan's economy is among the smallest in the Middle East, with insufficient supplies of water, oil, and other natural resources, underlying the government's heavy reliance on foreign assistance. Other economic challenges for the government include chronic high rates of poverty, unemployment, inflation, and a large budget deficit.

Since assuming the throne in 1999, King ABDALLAH has implemented significant economic reforms, such as opening the trade regime, privatizing state-owned companies, and eliminating most fuel subsidies, which in the past few years have spurred economic growth by attracting foreign investment and creating some jobs.

Jordan's financial sector has been relatively isolated from the international financial crisis because of its limited exposure to overseas capital markets. Jordan is currently exploring nuclear power generation to forestall energy shortfalls.

Source: CIA World Factbook.

My view
from...
Jordan
Researchers Talk!
Have your say!
If you are a researcher based in Jordan, in whatever capacity, then we would love to hear from you!

Email me:
laurence@mrweb.com

Views from...

If you are a researcher in Jordan, in whatever capacity, then we would love to hear from you!