Greenfield Launches Community for Healthcare Panellists

Greenfield Online has launched the first of a series of specialist online communities, taking advantage of its recently announced next generation panel management system. Curizon™ provides a custom portal page and other features for the firm's panel of physicians and other healthcare professionals.

The community, online at www.curizon.com , includes improved capabilities for panel members to track their personal honorarium and paid incentives online. Members include physicians and specialists, nurses, nurse practitioners, pharmacists, managed care executives, hospital executives, optometrists, veterinarians, and other health care practitioners.

The new panel management system was launched at the end of last year, alongside two other new offers – see Panel Management http://ir.greenfield.com/releasedetail.cfm?ReleaseID=221648 ,
Virtual Panels www.mrweb.com/drno/news6183.htm and Mobile panels www.mrweb.com/drno/news6263.htm .

Robert Leitman, General Manager of the company's Healthcare Division, says Greenfield already has a reputation for 'one-stop shop' access to medical professionals, hospital and managed care executives and patients. 'With Curizon we are expanding our capabilities even further by enabling our healthcare respondents such as physicians and other medical professionals to easily sign up online to become part of our panel. This puts us in a stronger position to service the needs of this loyal respondent community.'

The firm also runs a Health and Wellness panel of pre-identified patients suffering from various ailments and medical conditions ranging from the most common allergies to heart and blood conditions and cancer. Greenfield is online at www.greenfield.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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