US pharma marketing and sales group PDI has named Peter Tilles President of its TVG Marketing Research & Consulting division.

Tilles joins with more than 20 years’ marketing, strategy, sales and business development experience. He is a co-founder and currently serves on the Board of pharma R&D firm MedAvante and also co-founded online consumer protection company RecordMyCalls.com. Prior to this, Tilles spent several years in the financial services industry with Citigroup, UBS, and most recently with The Bancorp Bank. He is also Board President of The Susan G Komen Breast Cancer Foundation of Central & Southern New Jersey.

Said Kevin Connolly, EVP and General Manager, PDI Diversified Marketing Services: ‘This is an exciting and challenging time for TVG and all companies serving the pharmaceutical industry. I look forward to working with Peter and anticipate a significant positive impact on TVG and PDI.’

TVG offers custom research, consulting and live and web-based pharma marketing training seminars. The company is online at www.tvg-inc.com while parent firm PDI is on the web at www.pdi-inc.com.

Last month, TVG’s SVP, Marketing Training & Consulting Dr Scott Lauder became Director of the Pharmaceutical Marketing Research Group’s Education Committee (www.mrweb.com/drno/news7860.htm ).

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