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Data Mining, Text Analysis, BI and Big Data

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Data Mining, Text Analysis, BI and Big Data
ARF Names First Female Chair
20/9/18
In the US, the Advertising Research Foundation has named Levi Strauss exec Barbara Murrer as Chairperson of its Board. She is the first female marketer to hold the position in the ARF's 82-year history and the first person to be based on the West Coast. More.
dunnhumby Partners with Retail Scenario Tester VST
20/9/18
In London, shopper data science firm dunnhumby has partnered with retail scenario testing firm Virtual Store Trials (VST), to help clients with areas including shelf layout, signage, pricing and promotions. More.
Cheil Europe Restructures with Data-led CX Focus
20/9/18
In London, marcoms business Cheil Europe its relaunching its agency model, with a focus on customer experience (CX) and the launch of five data-driven disciplines and divisions. More.
Data Mining, Text Analysis, BI and Big Data

Data Mining, Text Mining, BI and Big Data in 2018

Some key stories...
UK Fines Facebook Just £0.5m over Cambridge Analytica
UK Fines Facebook Just £0.5m over Cambridge Analytica
11/7/18
The UK's Information Commissioner Elizabeth Denham has announced that Facebook will be fined £500k, the maximum amount possible but not much more than one millionth of the firm's Market Cap, for its part in the recent Cambridge Analytica data breach. More.
Acxiom Confirms $2.3bn AMS Sale to Interpublic
Acxiom Confirms $2.3bn AMS Sale to Interpublic
3/7/18
Enterprise data and analytics company Acxiom Corporation has confirmed it is to sell its Marketing Solutions business (AMS) to marcoms giant Interpublic Group for $2.3 billion in cash. More.
IQVIA 'Rethinks Research in Healthcare'
IQVIA 'Rethinks Research in Healthcare'
22/6/18
IQVIA - formerly QuintilesIMS - has launched a suite of 'Virtual Research Solutions', which use technology and advanced analytics to radically rethink patient experience research for both clinical and health outcomes purposes. More.
Job Losses at Watson Health
Job Losses at Watson Health
1/6/18
Big data firm IBM Watson is laying off a significant number of staff in its Health division - reports suggest between 50 and 70 percent of employees, with a concentration in recently acquired companies. However IBM itself says the cuts affect 'a small percentage of the unit's global workforce'. More.
New Tool Aims to Crack Coding
New Tool Aims to Crack Coding
23/5/18
UK-based software company Digital Taxonomy has launched Codeit Professional, a tool designed 'to massively increase the quality and speed of coding unstructured text and other data', from survey verbatims to social media comments and text from VoC programmes. More.
US Firms Urge More Funds for 'Vital' Census
US Firms Urge More Funds for 'Vital' Census
18/5/18
At the instigation of US research body the Insights Association, representatives of the country's business community have written to the leaders of the House and Senate Appropriations Committees in support of additional funding for the 2020 Census. More.
Cambridge Analytica Files for Bankruptcy
Cambridge Analytica Files for Bankruptcy
3/5/18
UK-based data firm Cambridge Analytica has declared bankruptcy and is shutting down, amid claims that it illegally harvested data from more than 87 million Facebook profiles to target users with political ads. Media reports suggest that the firm could re-emerge under a new name. More.
$100m Investment for Big Data Firm Coveo
$100m Investment for Big Data Firm Coveo
6/4/18
Quebec-based big data insight and analysis specialist Coveo has received $100m from tech investment firm Elliott Management, in exchange for a 27% stake in the company. More.
Research Now Co-founder Named RealityMine CEO
Research Now Co-founder Named RealityMine CEO
23/3/18
Chris Havemann, the co-founder and former CEO of Research Now, has joined mobile research tech firm RealityMine as its new Chief Exec. The firm has also received a 'significant' follow on investment from Kennet Partners and other shareholders. More.
Ipsos Puts its Money in Big Sofa
Ipsos Puts its Money in Big Sofa
2/3/18
Ipsos is to invest around £3m in British video analytics firm Big Sofa Technologies, which will expand its sales and marketing functions - particularly in the US - and speed up the development of new kinds of analysis that link consumer context and behaviour. More.