Data Mining, Text Analysis, BI and Big Data
5/6/26
The ARF (Advertising Research Foundation) is looking for a new leader, with longtime President and CEO Scott McDonald due to retire early next year. The vacancy was added to the MrWeb job board this afternoon with a salary of $350-450,000 per annum.
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5/6/26
In New York, TV audience measurement and outcomes company EDO has launched an in-flight campaign optimization suite as part of its Ad EnGage platform.
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5/6/26
In California, strategic public relations firm Pando has launched QueryScope, which tracks brands' visibility in AI-generated answers, and helps clients improve their representation.
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