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Médiamétrie Launches TV Twitter ratings

French company Médiamétrie has become the latest ratings supplier to release a Twitter TV Ratings tool, in partnership with the microblogging leader. More

India Faces Ratings Blackout as BARC Confirms Choice

In India, TV ratings regulator BARC has confirmed rumours that French company Médiamétrie is its official technology partner, and will provide licences to BARC to use its TV metering system. Meanwhile the country faces the prospect of having no audience ratings at all until October this year. More

Broad-Ranging Upgrade for MTdiamTtrie

French media research agency MTdiamTtrie is planning to invest between €25m and €30m over the next three years, to improve existing services and develop new offers for broadcasters. More

Nielsen and MTdiamTtrie Launch Mobile Study

Nielsen has partnered with French media agency MTdiamTtrie to launch a study of French mobile phone consumer behaviour. More

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