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DoubleClick Go Ahead from Ratings Bodies

Digital ad company DoubleClick has been certified by the Interactive Advertising Bureau (IAB) and its measurement accredited by the Media Rating Council (MRC). The news follows recent support for IAB's measurement standards from major advertisers. More

DoubleClick Appointment

DoubleClick Inc. has appointed Keith Jones, formerly Head of European Sales & Marketing Solutions at D&B, as MD of its Abacus Europe subsidiary, a transactional database manager and publisher of MR reports. More

DoubleClick Appointment

Rick Bruner, a marketing strategist with 15 years experience, has joined DoubleClick as a Research Manager. Bruner has worked as a private consultant for the past few years. More

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