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Interpret Hires Spergel to Lead TV Strategy Expansion

US-based entertainment, media and technology specialist Interpret has hired TV researcher Ben Spergel to lead the expansion of its Television Strategy and Insights division. More

Interpret Adds to Movie Forecasting Service

US-based entertainment, media and technology specialist Interpret has enhanced its 'Advance Long Lead' (ALL) movie monitoring service with a feature which tracks movie titles up to a year prior to their release. More

Interpret Rolls Out Ad Tagging Tool

US media and technology research firm Interpret has launched a new digital ad testing tool, which uses ad tagging technology to track ad exposure among members of consumer panels worldwide. More

Wraps Off for Interpret Co-founder's New Firm

In the US, consumer research specialist Jason Kramer has officially launched a new full-service market research agency named Vital Findings, offering expertise in quant, qual and design research, as well as advanced analytics. More

Interpret Launches Mobile Research Tool

US entertainment, media and technology market research firm Interpret has launched a syndicated research tool to provide an understanding of what drives the purchase of mobile handsets and devices. More

Interpret Launches Digital Media Syndicate

US entertainment, media and technology market research firm Interpret has launched a syndicated service to provide an understanding of consumer behaviour around digital media and emerging technologies. More

Interpret Opens London Office

US-based media research consultancy Interpret has opened an office in London and appointed Christina Costa as European Research Director. More

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