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Quester Adds Social Media Analytics

In the US, linguistic research and technology specialist Quester has integrated social media listening functions with its language analytics services. More

Chinese Option for Socrates

Qual research and technology company Quester has added Simplified Chinese to the language capabilities of its 'virtual moderator' package, Socrates - already available in English, French, German and Spanish versions. More

Mobile Partnership for Quester and iPinion

US tech-based qual researcher Quester and mobile survey software provider iPinion have integrated their systems to enhance their mobile research offering. More

Quester Releases DIY Access to Virtual Interviewer Software

In the US, linguistic research and technology firm Quester has launched the beta version of its self-serve 'Socrates OnDemand' solution, to provide access to its virtual interviewer platform Socrates and enable users to probe free-form text fields such as comment boxes or open-ended survey questions. More

OTX Adds Socrates to Ad Pre-Test Product

Hi-tech researcher OTX (Online Testing eXchange) has integrated the simulated moderator software Socrates into its AdCEP pre-testing product, which measures how emotion, message and context impact the performance of advertising. More

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