Associate Director, Qual - Brand, Advertising / Comms London / Hybrid GBP 48-60,000 + Bens - (posted Dec 4 2023)

Company: Spalding Goobey
Advertisers Ref: 589660
MrWeb Ref: 160488

Job Spec: This highly rated group of thinkers are the research eyes and ears for many of the UK's most creative advertising and communication agencies.

They are the 'go to' people when planning and creative directors want to take the temperature of a target audience and see how some ideas play out with them.

They tighten up what the client really wants to say and feed that into the process to aid pithy and distilled creative executions.

Clearly at this level you will need to be an experienced Qualitative practitioner but what's really important is having loads of cultural nous.

You will need to evidence that you know what's going on in newer generations of consumers and what they value and what they are receptive to hear.

What a challenge! Breaking through the media and content blizzard to get your clients advertising and strategic communications ideas across and help them move the dial.

You will consider yourself to be interested in modern culture in any of its forms as you will be distilling lots of information and your creativity and world view will be an important factor in your output.

This is a highly successful business that is becoming an employer owned enterprise and a great place to ply your trade.

We are keen to speak to top notch quallies who have a passion for brands and the impact advertising & communications has on them.

Who to contact: Email your CV (in confidence) to sga@spalding-goobey.co.uk, quoting the reference above, or contact Andrew Goobey, Andrew Mercer, Caroline Rock or Rebecca Meaton on 020 7287 7237

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