In Korea, marketing agency DigitalOcean has partnered with online intelligence firm Brandtology to provide clients with 'buzz feedback' from their online campaigns.Singapore-based Brandtology uses its Digital Conversation Management System (DCMS) to collect and analyse online digital conversations on blogs, forums, news sites, communities and other social media.
Commenting on the partnership, Eddie Chau, founder and CEO of Brandtology said: 'We are confident that our system will provide our partners with unique insights into consumers' minds and allow them to enhance their value propositions to their clients.'
Last week, Brandtology announced a partnership with SIS International Research, to help clients track and analyze online chatter and sentiment.
Web site: www.brandtology.com .
All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.
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