moveXM Buys Dutch Social Housing Feedback Specialist

German-based customer experience management software provider moveXM has acquired Dutch CX measurement firm inceptivize BV, which focuses on customer feedback relating to social housing. Terms of the buy were not disclosed.

moveXM was founded in 1995 and is headquartered in Frankfurt am Main,. Its software solutions allow companies to measure, analyze, and improve their customer and employee experiences throughout the entire journey.

Established a dozen years ago, inceptivize BV offers advanced feedback management along with consulting expertise for the Netherlands' housing associations or woningbouwcorporatie. Its tailor-made solutions are designed to integrate seamlessly with the IT systems of housing companies. inceptivize.com

moveXM says the acquisition, backed by Pride Capital Partners, will mean deeper expertise and more technological innovation in the field of social housing in the future, including through the use of AI and the greater integration of employee feedback. CEO Holger von Seherr-Thoß comments: 'We are very pleased to welcome inceptivize to the moveXM family. The industry-specific solution and approach of inceptivize complement the moveXM Group's strategy of offering even stronger solutions for relevant verticals. With our multi-country team and the combined strengths of people and technology, we are taking another big step towards supporting our customers in growth and innovation through targeted experience management'.

Now with locations in Haarlem and Dongen (NL), moveXM employs more than 80 people.

Web sites: www.movexm.com and www.inceptivize.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.