Stravito Adds Tool to Compile and Disseminate Stories

Stockholm-based knowledge sharing and decision-making platform Stravito has added a new feature called Newsletters, allowing users to rapidly 'turn research into engaging, email-ready stories.'

Stravito was founded in Stockholm in 2017, and now also has offices in London, Amsterdam and the USA. Its platform helps larger corporations to store, discover, integrate and share market and consumer insights. The firm launched Assistant, an AI-based 'insights companion' in the Spring of 2024, and recently enhanced it with tools to speed and streamline processes.

'Newsletters' is designed to address one of the biggest challenges in research distribution, according to the firm: last mile delivery. The tool allows teams to package insights within curated narratives, and deliver them to inboxes across the enterprise, using a drag-and-drop editor, one-click content blocks, and simple audience tools. Users can embed reports, videos and collections with one click, while titles, descriptions and links are automatically loaded / filled. The solution features built-in analytics to show numbers opening the newsletters and clicking on links, as well as the top-performing content within then.

Founder and CEO Thor Olof Philogène (pictured) comments: 'Insights risk losing impact when reaching the right people depends on manual sharing. 'Newsletters allows teams to create and deliver compelling narratives to executives and cross-functional teams to influence insight-driven decisions and relevant action.'

Web site: www.stravito.com .