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Nuance Launches Analytics Tools for Open-Ended Data

July 15 2025

Nuance, a subsidiary of Texas-based Decision Analyst with a focus on language-based analytics, has launched a verbatim coding and analytics platform called Colibri, which it says will transform how researchers and analysts explore, process, visualize, plot and interpret unstructured information.

Lisa HazenColibri is the Latin American word for a hummingbird, and according to the company the new platform 'brings speed and precision' to the process of coding open-end survey data and textual data of any type, in over 30 different languages.

Decision Analyst specializes in strategy research, new product development, ad testing and advanced modeling to aid marketing decisions. Nuance's expertise lies in understanding global consumers through 'the words, phrases, photos and expressions of human behavior.'

Colibri features AI-enhanced coding tools for faster, more consistent classification of open-ended data; a project dashboard for management of multiple studies in one place; built-in translation capabilities for more than 30 different languages; and collaboration and reporting tools.

'Colibri combines decades of expertise in verbatim analysis with cutting-edge software development and advanced analytics,' according to Nuance President Lisa Hazen (pictured). 'It's intuitive, collaborative, and scalable, offering researchers a smarter, more productive way to work with open-ended data.'

CEO Jerry W. Thomas comments: 'Lisa Hazen and Claire Jones are the creative geniuses behind the design of Colibri, and Cody Parker, Johnny Seay, and Justin Thomas are the software engineering savants bringing the creative ideas to life. Colibri is the future of verbatim coding and textual analytics'.

The firms are online at www.nuancecoding.com/colibri and www.decisionanalyst.com .

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