Agreement Boosts Holden Access to Japanese Doctors

In Tokyo, Asian fieldwork and MR services firm Holden Healthcare has announced a strategic cooperation agreement with Nikkei BP, boosting the ability of both companies to reach and understand Japanese physicians.

Asia-based Holden was founded in 2011and employs teams of local healthcare experts providing fieldwork and market research services in China, Japan and twelve other Asian countries. The company established a Japanese subsidiary in 2024.

The new partnership brings Holden's proprietary community of more than 250,000 qualified healthcare professionals together with Nikkei BP's extensive domestic HCP panel, and promises clients 'a convenient, fully integrated, risk-free solution to capture local clinical perspectives at competitive cost and speed.'

Koichi Ono (pictured), MD of Holden Healthcare Japan, comments: 'We believe this partnership will be momentous and give us a significant advantage in Japan. Interest in the Japanese market is tremendous; by teaming up with Nikkei BP we can deliver results faster and more affordably, exceeding clients' research goals.'

Web site: www.holdendata.com .