CMB Hires Senior Marketer

US research and analytics firm CMB has hired former Kantar Retail CMO Supriya Chaudhury as AVP, Content Strategy.

Headquartered in Boston, MA, customer MR and consulting firm CMB was formerly known as Chadwick Martin Bailey and has been owned by corporate engagement solutions firm ITA Group since 2017. A year ago it launched a range of tools called AI + HI Solutions, combining AI with research and insights consulting expertise from the last forty years.

Chaudhury (pictured) was CMO at Kantar Retail for two years and at Clavis Insight (now part of Edge by Ascential) for three years. Earlier she worked in marketing at Procter & Gamble for six years and in Global Client Consulting at Nielsen for four. She joins after recent roles at Marsh McLennan and Progress Partners.

In her new role,, she will lead CMB's content creation across all sales and marketing touchpoints, with a thought leadership focus.

Web site: www.cmbinfo.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.