Auto Dealer Intelligence Platform CallRevu Acquired

Automotive industry call intelligence platform CallRevu has been acquired by private equity firm Astira Capital Partners, for an undisclosed sum.

CallRevu provides an integrated system combining dealership-specific telephony, real-time call tracking, performance analytics, role-based training, and reputation management. Call data is converted into 'actionable insights,' allowing dealerships to improve customer experience and employee performance, and drive measurable growth across both sales and service operations. The firms say the involvement of Boston-based Astira, which invests in middle-market technology-enabled and data-driven services businesses, will help accelerate CallRevu's technology roadmap, enhance its AI-driven data science capabilities, and deepen its integrations with other core dealership software solutions.

'CallRevu has built a category-defining platform,' says Chris Ritchie, Partner at Astira, 'that enables automotive dealerships to transform the way they communicate, train, and perform. The company's integration of technology, real-time analytics, and deep automotive expertise uniquely position it to continue leading its industry.'

CallRevu CEO Ben Chodor (pictured) comments: 'We are thrilled to partner with Astira as we continue to innovate and grow CallRevu. Astira's deep experience in data-driven services and its operational support will be instrumental in accelerating our growth. Together, we will continue to innovate and deliver best-in-class solutions for our dealership clients.'

Web sites: www.astiracp.com and www.callrevu.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.