Two Appointments for MMR

MMR Research Associates has appointed Christian Wright as an Account Executive, while Miguel Beckles has rejoined the company as Senior Director of Client Services.

Founded in 1999 and headquartered in Atlanta, GA, the firm provides custom quant insights and brand activation services for a wide range of sectors, including retail and CPG, hospitality and food service, travel, healthcare, financial services, automotive services and children's products.

Beckles (pictured above) worked for the company from 2005 to 2016, on a variety of segmentation, conjoint, A&U, concept testing, positioning and new product development studies.

Wright (pictured below) spent around a dozen years at InfoSurv, rising from Project Manager to VP of Client Services, and left in January 2023 for Savanta where he has served until now as a Senior Director. He has worked across a wide range of industries and methodologies, with a focus on customer experience research.

Web site: www.mmrresearch.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.