Funds for AI Search Ranking Firm

Tech firm Rankfor.AI has secured an undisclosed amount of VC funding, with which to accelerate adoption of its AI search ranking technology among local and global brands, and to grow its network of partner agencies.

A virtual company with its roots in Estonia and Poland, Rankfor.AI has developed a platform which scans a client's digital presence, simulates customer journeys, tracks the client's visibility among AI search platforms, and delivers content plans and briefs prioritizing action.

The money came from Warsaw-based investor Simpact VC. Dmitrij Zatuchin (pictured right), Rankfor.AI's co-founder and CEO, comments: 'AI has become the new discovery layer. Brands spend millions on storytelling, but AI decides what the world hears. We help marketers see what AI already believes about their brand - and what to change to win recommendation share.'

Co-founder Marzena Ferguson (pictured left) adds: 'Most tools only 'screen-scrape' what AI said, it's a rear-view mirror. Instead of just reporting AI outputs, Rankfor.AI uncovers the reasoning behind them, reveals what's missing in our content landscape, and gives us a clear playbook to influence how LLMs talk about our brand.'

Web site: www.rankfor.ai .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.