In New Orleans, data quality and research firm RepData has enhanced the fraud protection capabilities of its centralized DIY sampling platform Research Desk. The latest advances help to detect and block LLM agents, automated trackers and other forms of scripted survey automation.
RepData was founded in 2019 by former Lucid and Research Now exec Patrick Stokes, and in addition to Research Desk offers data quality and anti-fraud software platform Research Defender, whose software matches respondents to relevant surveys and prevents sample fraud / duplication.
The new features are powered by Research Defender technology and work by monitoring 'unique signals' produced by LLM operators and automated drivers, including Selenium-based scripts and agent frameworks which are used to mimic human navigation. They also explicitly block OpenAI's web crawling Operator, which now identifies itself on arrival.
These automated detection layers are combined with real-time, question-by-question behavioral analysis to confirm activities throughout the survey are human entropy across the entire interaction.
Cullen Wheatley, VP of Research Desk comments: 'Our clients want confidence that the respondents entering their surveys are real people. As automated agents become more sophisticated, we're continually expanding capabilities to identify and block fraudulent automation.'
Web site: www.repdata.com .
All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.
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