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Atrium Unveils Workforce Intelligence Lab and AI Tool

January 27 2026

In New York, Atrium which provides workforce and talent management tools, has launched AIR, an innovation lab and product incubator, including an intelligence platform called ZephyrIQ, which uses a conversational AI interface for on-demand contingent workforce insights.

Brad MartinAIR (Atrium Innovation & Research) will serve as the company's dedicated product innovation engine, focused on identifying unmet needs across HR and workforce technology, then designing and building solutions. The lab will be led by Brad Martin, Atrium's Chief Revenue Officer, as President.

Announced with the lab and due for beta launch this quarter, ZephyrIQ is designed to transform how organizations access, analyze and act on extended workforce data. The agentic AI-powered solution automates analysis and reporting of workforce programs, with a combination of advanced reasoning, natural language interaction, and deep workforce analytics.

Rebecca Cenni-Leventhal, founder and CEO of Atrium, says the solution is 'the closest thing to always having a skilled workforce business analyst at your side.' She comments: 'ZephyrIQ represents a major shift in how companies access, consume and make sense of the immense amount of data generated through their contingent programs... you can simply ask, and the insight appears - accurately, instantly, and in conversational language.'

'Atrium has been a service trailblazer and innovator in the talent solutions and contingent workforce space for more than 30 years,' says Martin (pictured). 'Highly customized service and deep client partnership will always differentiate us. With AIR, we're reinforcing that commitment by investing in technology innovation that leverages advancements in AI and machine learning to deliver meaningful, force-multiplying value for our clients and the market in a rapidly evolving workforce landscape.'

Web site: www.atriumglobal.com .

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