STRAT7 has launched an AI hub called Nucleus, developed in partnership with clients over the last two years and composed of a suite of agents, embedded into every stage of its processes and promising 'faster, more impactful insights.'
The STRAT7 Group is headquartered in London with eleven other locations in Europe, the US and APAC, and employs more than 400 people. The Group Consists of seven agencies, all with names prefaced by STRAT7: Advisory, Audiences, Bonamy Finch, Crowd DNA, Incite, Jigsaw and Researchbods.
The company says Nucleus' three families of agents, trained on decades of the group's own data and research expertise, work alongside its consultants to ensure that while teams work faster and smarter, with greater impact, human oversight and data quality standards are maintained. Design Agents transform complex briefs into focused hypotheses and co-create discussion guides; Discovery Agents moderate conversations, synthesise responses and conduct desk research at scale; and Impact Agents automate charts, interpret segmentation data, and build chatbots that help share insights.
COO Jonathan Clough (pictured) says Nucleus 'delivers insights faster and more efficiently than conventional methods, while enabling us to do things we simply couldn't do before.' He adds: 'And because we're augmenting human expertise rather than replacing it, our consultants focus on the strategic thinking that makes a real difference for clients.'
Web site: www.strat7.com/nucleus .
All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.
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