Senior Appointments for Firefish

In London, strategic insight consultancy Firefish has announced the promotion of Lizzy Moroney to UK Managing Director, and the appointment of Jenny Kieras as Head of Growth.

Moroney first joined the company as an intern in 2002 and returned as a Director in 2013. Most recently, she has worked as Head of Customer Strategy, helping to evolve the offering to meet shifting global demands. In her new role as MD, she will pull together the firm's expertise in qual research, cultural strategy, AI, and specialist youth and family-insight teams.

Kieras (pictured) previously held leadership roles across commercial, marketing and client-side functions, most recently at consumer research consultancy Untangled Insight. Firefish says her appointment is 'a clear signal of its intent to grow with speed and precision' - and expand its global reach.

'I'm thrilled to step into the Managing Director role at such a pivotal time,' says Moroney. 'The insights sector is increasingly dynamic, and clients require strong, human-centred strategy partners more than ever - which is exactly where Firefish excels.' Group CEO Jem Fawcus says Moroney 'has become a crucial part of the senior team, helping us evolve our client offering and how we work', and adds that Kieras 'brings a spirit and energy that perfectly match our culture.'

Web site: www.firefishgroup.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.