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Norstat Expands to Spain with MD Appointment

March 20 2026

Norstat is expanding its operations to Spain, where it has appointed Jordi Quirós as Managing Director. The move follows the recent acquisition of Offerwise, which it says already serves a number of strategic clients in Spain and has a strong footprint across Latin America.

Jordi QuirósQuirós also serves as Managing Director for Norstat in Latin America, and has been working in the MR industry for more than twenty years. A native Spaniard, he brings a deep understanding of the local market and long-standing relationships with Spanish companies operating both locally and internationally.

The firm says it is increasing investment in an 'already strong' Spanish consumer panel, while recruiting for its expanding Spanish team.

CEO Erling J.B. Eriksen comments: 'Spain is a natural next step for Norstat. It gives us a direct presence across all major European markets and strengthens our ability to support clients locally. We are investing in panel capacity and building a local team, and with Jordi's experience, we have the right person to lead this expansion. This will allow us to bring the high-quality data and service Norstat is known for to more clients in Spain.'

Web site: www.norstatgroup.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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