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Change of CEO for dunnhumby

May 22 2026

Retail data and customer loyalty pioneer dunnhumby is getting a new Chief Executive: Jamie Samaha will take over from 20th July, succeeding Josh Bottomley, who has decided to step down.

Jamie SamahaBottomley has been at the helm for around three years, and will remain with the company until July to smooth the handover. Samaha brings more than twenty-five years of experience leading businesses across customer intelligence, commerce media, loyalty, payments and consumer engagement. He joins from customer engagement and commerce media specialist Reward, where as CEO he led the business through a period of growth and expansion. In 2025 Reward launched a real-time dashboard called DemandInsight, and a customer intelligence solution, RewardIQ.

Earlier, Samaha led Australian fintech business Prezzee as it scaled in the UK and US, and served as EVP of Consumer Engagement Services at Mastercard.

dunnhumby is part of British supermarket chain Tesco, whose group CEO Ken Murphy comments: 'Josh has played a pivotal role in growing dunnhumby during a period of rapid technological change... He has strengthened partnerships and expanded our impact worldwide, grown Tesco Media into an award-winning media business and laid the foundations for long-term, scalable technology innovation. Josh leaves the business well-positioned for the future and I'd like to thank him for his significant contribution.' Bottomley himself adds, 'I've hugely valued my time at dunnhumby and am immensely proud of what the team has achieved over the past three years in creating value for leading retail and brand partners globally.'

Murphy says Samaha's 'strong track record of commercial execution combined with his experience at the intersection of data, loyalty, media and customer engagement makes him ideally placed to build on the progress of recent years and scale dunnhumby's impact for retailers and brands globally.'

Web site: www.dunnhumby.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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