Launch of Adwanted Consulting & Solutions

Media company Adwanted UK has launched a consulting and solutions division, bringing together its expertise in media technology, data science and industry research.

Adwanted UK's MD Nigel Clarkson (pictured) says the services involved have long been part of the group's offering, but awareness of and access to them will improve with the launch of the new unit. Adwanted has developed and runs J-ET, the radio industry's trading system; OOH industry systems SPACE and Playout; and Connected, providing media planning, trading, measurement and verification in the UK. It also works on bespoke integrations and research.

The new Adwanted Consulting & Solutions division will offer services across four areas: audience and data research, bespoke tech solutions, channel-specific platforms and integrations, and large-scale infrastructure projects.

Adwanted UK is part of the same group as online publication The Media Leader, and is online at https://uk.adwanted.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.