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Crowd DNA

January 15 2014


Aurelie JamardIn the UK, full service research agency Crowd DNA has appointed Aurelie Jamard as Knowledge Leader in Innovation, while promoting Liz Cheesbrough to the position of Knowledge Leader, Youth and Opinion Formers.

Formed in 2008, the Shoreditch, London-based firm conducts commercial and thought leadership research in areas such as media, fashion retail, technology and entertainment. Services include product and communications testing, audience segmentation, competitor analysis and social media tracking.

Jamard (pictured) joins after nearly two years at co-creation consultancy Promise Communispace, where she latterly helped clients co-create business ideas and innovations in collaboration with their customers. Prior to this, she held marketing roles at Albion Media.

Cheesbrough joined the firm in 2011 from social enterprise Care Matter Partnership, where she served as a Senior Researcher, designing and managing desk research and qual and quant projects with children and young people.

In addition, Lucy Bayne joins from Mediacom as a Senior Consultant, and Alice Ellen has been promoted to the position of Consultant.

Founder and MD Andy Crysell comments: ‘We’re delighted both with our recruits and internal promotions. The knowledge leader roles are markers of the quality and attention to detail we’re bringing to our work. We’re confident they will play an important role in what is shaping to be an exciting year for Crowd DNA.’

Web site: www.crowddna.com .