In the US, mobile research firm MFour Mobile Research has appointed Allison Fletcher as Marketing Coordinator, to assist with the marketing planning and social media outreach.

Founded in 2001, Costa Mesa, CA-based MFour uses GPS technology to collect information at the ‘point of emotion’, to enable clients to instantly understand the audience experience. The firm’s Surveys On The Go app offers access to an all-mobile panel, to obtain consumer insights about even the most hard-to-reach demographic groups across the US.

Fletcher (pictured) joins from the Fullerton Chamber of Commerce, where she worked for the past two years, and latterly served as Marketing and PR Coordinator. Before this, she graduated from California State University-Fullerton with a BA in Business Administration (BBA).

Web site: www.mfour.com .

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