US firm MFour Mobile Research has appointed former Walt Disney exec Daniel Baker as a Project Manager in its Operations team.

Based in Newport Beach, California MFour uses GPS technology to collect information at the 'point of emotion'; and offers the Surveys On The Go app, which provides access to an all-mobile panel. Earlier this year, the firm launched its MYResearch DIY mobile survey technology, which enables researchers to program and field surveys to more than one million active consumers.

Baker (pictured) previously worked as a Product Analyst for two divisions of the Walt Disney Co: Disney Interactive and Disney Consumer Products, where he worked on both Disney Infinity video games and Playmation toys.

Web site: www.mfour.com .

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