Real-time information services firm Neustar has appointed Krishna Chettayar as General Manager and VP of Product for its identity resolution solutions, OneID.

He reports to Venkat Achanta, former Walmart data chief, and Neustar’s Chief Data and Analytics Officer, and brings more than twenty years of data, analytics and digital media expertise. This includes consumer data and insights work at TransUnion, and previously serving as Managing Director at Catalina Marketing. Earlier he worked at Acxiom Corporation, leading vertical data and marketing services for the consumer industry vertical, responsible for key data licensing agreements and new data and audience solutions; at IRI where he led integration of the market intelligence, data and targeting solutions; and at Dun & Bradstreet where he held exec roles in Customer Data Management Services, Customer Relationship Management and Product and Portfolio Marketing.

Achanta comments: 'Krishna is a leading data science and advanced analytics expert with an extensive track record in customer intelligence and customer data management and we are thrilled to have his caliber of talent'.

The company is online at www.neustar.biz .

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