The Board of loyalty and CRM specialist Brierley+Partners has appointed Kats (Katsutoshi) Murakami as President and CEO, replacing Jim Sturm who moves to the role of Executive Chairman. The company says the change will advance its 'rapid growth into new industries and verticals worldwide'.

Murakami is a current member of the Board of Directors, has served as COO for the last nine months and was previously the President of Brierley+Partners Japan. He joined the company in 2015 as EVP, Global Business Development when it was acquired by Tokyo's Nomura Research Institute, bringing more than twenty years' experience as a management consultant. He graduated from Keio University with a Bachelor of Law degree and received an MBA from University of Michigan, Ross School of Business.

Sturm has held the role for the past ten years, and will now provide advisory services to the leadership team, while remaining 'highly engaged with prospects and customers'. Murakami said: 'Jim has done an extraordinary job of leading this company. During his tenure, he established Brierley as the leader in the global loyalty and CRM market, he expanded the company's service offerings - most notably, the award-winning Brierley LoyaltyOnDemand suite of technology solutions. Jim's focus and dedication of the importance of relationships in everything that we do will remain the driving force of the company'.

Brierley runs loyalty and customer relationship programs for clients worldwide, with services from program design and strategy through research and analytics to interactive/print production and fulfilment. The firm is US-based and is a subsidiary of Tokyo's Nomura Research Institute.

Web site: www.brierley.com .

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