In Asheville, NC, youth and family research specialist Smarty Pants has appointed Rickie Eatherly as 'Insights Prodigy', executing and analyzing custom qualitative and quantitative research initiatives for clients.

The company, which is headquartered in Johnson City, TN and has offices in seven other US cities, works on brand positioning, new product development, consumer lifestyle and trend research. Eatherly (pictured) joins from Boston Consulting Group, where she served as Career Development & Talent Acquisition Marketing Assistant, involved with database management and candidate interview facilitation, social media analytics, and event marketing.

Commenting on the appointment, Director Anne Knight said: 'We're thrilled to have Rickie at Smarty Pants. She has already proven to have deep analytical skills, great research instincts, and an eye for detail that keeps projects running flawlessly.'

Web site: www.asksmartypants.com .

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