Language strategy consultancy maslansky + partners has appointed former Associated Press White House Correspondent Ben Feller as a Partner. He will be based in New York City.

Omnicom-owned maslansky + partners uses a research- and data-driven approach to help clients find the right language to simplify their communications and speak in the language of their audience. Feller (pictured) spent the first twenty years of his career as a reporter, before serving as the Chief White House Correspondent for The Associated Press, during which time, he spent more than six years covering President Barack Obama and President George W. Bush, reporting on their domestic, foreign and political agendas. He then joined Omnicom global strategy firm Mercury, where he worked for nearly nine years, latterly as a Partner.

In his new role, Feller will serve as a global lead in counselling clients on how to use language to drive change in attitudes, behavior and outcomes. CEO Michael Maslansky comments: 'Ben brings a combination of skills and qualities we knew we wanted but never expected we would find. He is a gifted writer who thinks like a language strategist and deeply understands the work we do for clients. And he is clearly committed to being part of a team that is focused on developing our people.'

Web site: www.maslansky.com .

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