In New York, Radius Global Market Research has appointed Word-of-Mouth expert Ed Keller to its Board of Directors, to help with ongoing growth and development initiatives.

Radius is a full-service consultancy founded in 1960, headquartered in New York City and with offices throughout the US and globally. Keller is CEO of the Keller Advisory Group, which provides board and advisory services for entrepreneurs leading growth-stage companies in the realms of SaaS, data/analytics and MRX. An inductee into the Market Research Hall of Fame and Word-of-Mouth Marketing Hall of Fame, he is the author of books including The Influentials and The Face-to-Face Book: Why Real Relationships Rule in a Digital Marketplace. He serves as Executive Director at the MRII, offering guidance on the organization's online MR training and development curriculum; and is a Visiting Scholar at the Annenberg School for Communication at the University of Pennsylvania, conducting research on the Creator Economy.

Radius says Keller will 'play a pivotal role in identifying and evaluating potential opportunities' - including the development of key offerings, international expansion, and assessment of M&A opportunities - as it embarks on further expansion, as well as bringing a fresh perspective.

MD Chip Lister comments: 'Wer are honored to welcome Ed Keller to our board of directors. His visionary approach to the data insights space aligns seamlessly with our desire to stay ahead of the curve to meet and exceed client expectations, and his industry knowledge will help us round out our board's advisory expertise. Ed's guidance will help us focus on critical growth areas as we move forward'.

Web site: www.radiusinsights.com .

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