Comscore has promoted Roberta Cavalcante to Marketing Director, APAC, EMEA and LATAM, after two and a half years at the company, most recently as Senior Marketing Manager. She is based in London.

Cavalcante previously spent six years in senior strategy roles at Brazilian advertising services firm Modernista Criatividade (formerly ZUNI), and before that six years in marketing roles at Brazilian telecoms firm Vivo.

In her new role, she will lead cross-functional teams, driving marketing strategy and managing budget.

Web site: www.comscore.com .

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