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Smarty Pants

October 16 2025


The five business unit headsIn Johnson City, TN, market research and strategic consulting firm Smarty Pants has promoted five 'veteran' insights leaders, at the helm of its five core business units, to the rank of 'VP, Business Visionary.'

The five are Anne Knight, Emily Young, Dr. Kara Liebeskind, Laura Munroe and Molly Jackson, who are based in the Denver, San Diego, Philadelphia, Tampa and Baltimore metro areas, respectively. They average more than twenty years of experience and between them span qual and quant, youth and adult insights, retail and shopper expertise, and 'traditional and innovative' research design.

Founder and CEO (all right, 'Chief Smarty Pants') Wynne Tyree comments: 'The promotion of these talented insights professionals is as much about the future of Smarty Pants as it is about recognizing the exceptional people who got us here. These women drive our clients' businesses and guide the thriving teams that impress our client partners at every turn. As our agency expands its footprint across industries and geographies, Anne, Emily, Kara, Laura and Molly are the visionary leaders who will continue to ensure our business units deliver the ingenuity, rigor and business impact that define us.'

Web site: www.asksmartypants.com .