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Social Media Monitoring

Social Media Monitoring
Part of: MRT - Trends - Technologies - Techniques

 
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Social Media Monitoring


Recent News Items
RECENT NEWS ITEMS
 
 
Social Media Monitoring

Reviews and Ratings Firm ConsumerVoice Acquired
21/8/25
In Los Angeles, digital customer acquisition specialist Centerfield has announced the acquisition of consumer and expert reviews and ratings company ConsumerVoice. More.
New Global CEO for Ipsos
19/8/25
The Board of Directors of Ipsos has decided to appoint Accenture veteran Jean-Laurent Poitou as the group's new CEO, replacing Ben Page from 15th September. The Board says it is looking for the group to regain 'a higher growth trajectory than the one it recorded in recent years.' More.
New EMEA Analytics Leader for PMG
19/8/25
Independent marketing services and technology company PMG has appointed Matt Dailey in the new role of Head of Analytics & Measurement, EMEA. More.




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Social Media Monitoring - Relevant Associations


The European Interactive Advertising Association

EIAA is collaborating with the IAB on standards for European online ad formats. It also has an Audience Measurement Working Group.

 

WOMMA - The Word of Mouth Marketing Association

WOMMA is the premier non profit organization which advances the discipline of credible word of mouth marketing, both off line and online.

The site carries a selection of useful downloads such as a metrics best practice guidebook

 

ARF's Online Research Quality Council

The ARF's Online Research Quality Council

The goal of the ARF ORQC is to provide knowledge-driven answers to client questions about the quality of online research.

The site has a detailed Knowledge Sharing section to Build Online Research Quality.




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