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|  RECENT NEWS ITEMS | | |  Social Media Monitoring 
21/8/25
In Los Angeles, digital customer acquisition specialist Centerfield has announced the acquisition of consumer and expert reviews and ratings company ConsumerVoice. More.
19/8/25
The Board of Directors of Ipsos has decided to appoint Accenture veteran Jean-Laurent Poitou as the group's new CEO, replacing Ben Page from 15th September. The Board says it is looking for the group to regain 'a higher growth trajectory than the one it recorded in recent years.' More.
19/8/25
Independent marketing services and technology company PMG has appointed Matt Dailey in the new role of Head of Analytics & Measurement, EMEA. More.
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 | What's Included? | | | The wide spread use of social media has brought about a sea change in the way we communicate with each other. Market researchers have a dual role in that they must not only measure these markets, but also help their clients to navigate their way through the mass of new methodologies. | | |
FEATURES
The Internal Network: making sure that Facebook is not the only game in town
by Steve Cooke - Steve Cooke Consulting
Outage or Outrage
by Michalis Michael - Founder and MD of DigitalMR
Ethics and Social Media Research
by Peter Milla - Information Technology and Privacy Consultant
Getting Started With Social Media Research by Maria Ogneva - Director of Social Media, Attensity
Ray Poynter's The Handbook of Online and Social Research Reviewed by Teresa Lynch
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FEATURED SUPPLIERS |
Ipsos MORI
Ipsos MORI, is a leading UK research company with global reach. The company Specializes in Advertising, Loyalty, Marketing, Media, Social and Political, and Reputation research. www.ipsos-mori.com
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 Join the Dots
We connect primary research with the latest consumer thinking to give you a bigger picture. We help you understand your customers, navigate change, and capitalise on opportunities. In short, we join the dots. www.jointhedotsmr.com
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eDigitalResearch Ltd
eDigital is a leading provider of digital market research, enabling our clients to make critical business decisions using comprehensive consumer insight and informed direction. www.edigitalresearch.com
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