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iMotions Partners with UNO for Neuromarketing Lab

The University of Nebraska at Omaha (UNO) has partnered with eye tracking and biometric sensor software provider iMotions to open a neuromarketing-focused research facility, for use by scholars studying human responses to online advertising messages. More

Partners Combine Emotion and Eye Tracking

Eye tracking software solutions firm iMotions has struck a deal with emotion measurement specialist Affectiva, to integrate the latter's wireless Q Sensor into its Attention Tool platform. More

iMotions Rolls out in Australia and NZ

Eye tracking software company iMotions has struck a reseller deal with Objective Digital, bringing local customer service and support for the former's Attention Tool in Australia and New Zealand. More

iMotions Pushes Attention Tool in South America

Global eye tracking software firm iMotions has partnered with Chilean eye tracking services company EyeOnMedia to deliver its Attention Tool solution to clients in Chile, Peru, Ecuador, Argentina and Columbia. More

iMotions Adds Eye Tracking Features

Danish firm iMotions has released a new eye tracking software platform with 'Reading Metrics' to uncover whether consumers really read or are able to read communications, and 'Study Sharing' which enables users to run studies in multiple locations simultaneously. More

iMotions Raises More Funds, Hires COO

Danish firm iMotions, which develops emotional response and eye-tracking software, has raised $2m (DKK 9.5m) in funding, which it plans to use to accelerate sales. The company has also appointed Peter Schmidt as Director of the Copenhagen office and COO of European Operations. More

iMotions to Track Emotional Response in UK

Danish firm iMotions, whose Emotion Tool(TM) measures emotional response to visual stimuli, has partnered with Edinburgh-based user experience consultancy User Vision to launch its software in the UK. More

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