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'Phishing', the recent and potentially massive email fraud conning Britons into revealing their banking information through fake web sites, was effectively nipped in the bud through rapid action and wide publicity by most online banks. However, some potential users have been deterred and there are lessons to be learned about using the media to alert customers, according to NOP Financial. More
The promotion of offset mortgages has so far focused primarily on the benefits of offsetting savings against the mortgage, to reduce the overall amount of interest paid. But their future appeal may be as much to reduce the cost of expensive unsecured debt, according to NOP Financial's article in the latest issue of the CML's journal, Housing Finance in the UK. More
The recent launch of Nectar has once more put the spotlight upon the loyalty card market. Backed by high profile brand names, the scheme's aim - to sign up half of the UK's 40 million households within one year - is certainly ambitious. Research carried out by NOP Financial shows that the programme has made a promising start, but has considerable ground to gain to threaten the domination of the market currently enjoyed by the Tesco Clubcard. More
Consumer confidence in Britain's economy slipped in July among both consumers and small businesses, according to the latest State of the Nation survey published last week by NOP Financial, the specialist financial research division of NOP World. More
27% of financial decision-makers in businesses trading for less than a year think the economic condition of the UK will improve over the next twelve months, according to a recent survey by NOP Financial. More
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