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Brand Research Latest to be Transformed by Love

Saatchi & Saatchi has announced an exclusive supplier agreement with market research firm QiQ International for a transformative brand research methodology based around its 'Lovemarks' concept. More

Measuring Consumer Emotions

CRAM International and Second Sight International have launched QualiQuant (QiQ) International to add the measurement of consumer emotions to the group's resources for clients around the world. More

New Interview Toolkit

QualiQuant International and CRAM International have just launched The QualiQuant Toolkit on the market. This innovative web-centric technology allows interviewing to be carried out online or offline using Computer Assisted Interviewing and is thought particularly useful for finance, pharmaceutical, B2B sectors, employee research and youth markets. More

Innovative Quant-Qual Web Software Developed

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