In the US, Ipsos Mendelsohn has formed an advisory council – made up of representatives from ad agencies, publications, cable TV networks and digital media worlds – to expand the scope and size of its annual Affluent Survey. More
Ipsos North America has concluded the acquisition of media research specialist Monroe Mendelsohn Research (MMR), which it says will further strengthen its global media research team, particularly in the North American market. More
Ipsos is to acquire 100% of US-based Monroe Mendelsohn Research and its subsidiary Mendelsohn Media Research from current President and CEO Walter McCullough. Terms of the deal were not disclosed. More
In New York, Ted D'Amico has joined Monroe Mendelsohn Research as SVP, responsible for legal research, media and marketing research, data and statistical analysis and consulting. More
Register (free) for Daily Research News
REGISTER FOR NEWS EMAILS
To receive (free) news headlines by email, please register online