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Expert Input for Affluent Survey

Dec 4 2008

In the US, Ipsos Mendelsohn has formed an advisory council – made up of representatives from ad agencies, publications, cable TV networks and digital media worlds – to expand the scope and size of its annual Affluent Survey. More

Ipsos Completes Monroe Mendelsohn Buy

May 14 2008

Ipsos North America has concluded the acquisition of media research specialist Monroe Mendelsohn Research (MMR), which it says will further strengthen its global media research team, particularly in the North American market. More

Ipsos to Acquire Monroe Mendelsohn Research

Mar 19 2008

Ipsos is to acquire 100% of US-based Monroe Mendelsohn Research and its subsidiary Mendelsohn Media Research from current President and CEO Walter McCullough. Terms of the deal were not disclosed. More

Media Research Veteran Joins Monroe Mendelsohn

Mar 14 2008

In New York, Ted D'Amico has joined Monroe Mendelsohn Research as SVP, responsible for legal research, media and marketing research, data and statistical analysis and consulting. More

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