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NYC-based television ad targeting company Simulmedia has launched a data-driven targeting platform called VAMOS, which uses data science to reach linear TV audiences. More
NYC-based television ad targeting company Simulmedia has appointed former Forrester Research exec David Cooperstein as Chief Marketing Officer. More
NYC-based television ad targeting company Simulmedia has raised $25m in a Series D round of funding, bringing the total raised to $59m since the company's launch in 2009. More
NYC-based Simulmedia has developed a tool measuring and comparing the number of viewers who saw ads for a particular TV program and those who actually went on to watch it as a result. More
NYC-based targeted TV ad company Simulmedia has raised an additional $5m in venture funding. The firm aims to develop a managed data service as well as continuing to build its main targeting platform and integrating viewing data from emerging devices. More
Fast-growing NYC-based targeted TV ad company Simulmedia will shortly close a $6m funding round, bringing its total received to date to $27.25m. More
In the US, TV ad targeting platform Simulmedia has raised $9.25m in new funding, which it will use for additional product development and to recruit new staff for its sales team. More
In the US, New York-based TV ad targeting company Simulmedia has opened a regional office in Los Angeles, and hired CNN veteran Charles Douglass to run it in the newly-created position of Director of Sales. More
In New York, media marketing firm Simulmedia has secured an $8m investment, which it plans to use to continue development of its predictive technology and set-top-box (STB) driven marketing services. More
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