Maru Promotes Paul for Group COO Role

Tech-enabled MR company Maru Group has promoted Julie Paul to Group Chief of Operations. She was previously COO for its Maru/Blue respondent access division

The Group was established in 2016 by industry veteran Ged Parton and has since
Since its launch in 2016, MARU has acquired eDigitalResearch; Vision Critical's North American Research Consulting division (since re-named Maru/Matchbox with an added Qualitative Insights arm); survey technology platform Usurv; customer experience tech firm SynGro; and Hispanic panel Tú Cuentas. In addition to Maru/Blue, it now boasts a multi-market community-based intelligence platform Global Connect; and the Maru Voice communities; and has opened offices in Buenos Aires, London, New York and San Francisco.

Paul brings more than twenty years of experience managing the growth and development of operations within rapidly expanding data services businesses. She joined the Maru/Blue division in June last year, and was previously SVP of Digital Services at Toluna, where she grew the global communities business from a DIY SAAS offering into a full-service business, more than doubling revenues in a five-year stay. Earlier, she worked in senior management positions at Ipsos

Maru Group says Paul will focus on organizing operations to optimize support for the business and its clients; building out panels as a core asset; and maximizing the use of the firm's proprietary platform, HUB. Parton comments: 'Julie has the right approach to people and getting things done. She is a real asset to the company and I am delighted to promote her to the Maru Group Board. Julie is a change agent and will review our current model and be looking to implement continuous improvement to keep us moving forward in a way that reflects our strategy'.

Web site: www.marugroup.net .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.