Six Partners Form New European Online Agency

A new online research business has been launched by six agencies, offering online services across 15 European countries with access to more than 1.4 million European panellists.

Panelteam boasts eight local offices, a sales office in the US, and a team of 50 research professionals. The six partners in the new company are Multiscope in the Netherlands, m'web Research in Germany, M3 Research in Denmark, Panelbase.net in the UK, Directpanel Research in France, and SWG in Italy.

The new firm provides sample-only and fieldwork services, as well as quant online market research solutions. In addition, it hosts proprietary online consumer and B2B panels, which operate in the Netherlands, Germany, United Kingdom, France, Italy, Denmark, Sweden, Finland, Norway, Spain, Poland, Russia, Austria, Switzerland and Belgium.

MD Peter-Paul Laumans comments: 'It was an inspiring journey selecting all Panelteam founders, now I am confident we will become a new leader in online research.'

Web site: www.panelteam.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.