Real Opinions to Sell Nielsen Solutions in Middle East

Dubai-based Real Opinions has signed a reseller agreement with The Nielsen Company. Real Opinions will offer a number of Nielsen Online solutions in the Middle East, including SiteCensus, Market Intelligence and Campaign Analysis.

Real Opinions CEO Dan Healy worked as a Research Director in Nielsen Online's London office in 2005. He comments: 'We believe that Nielsen offers a comprehensive and high quality range of online solutions to help clients seeking to leverage opportunities in the changing Middle East digital landscape.'

Nielsen Online MD Diego Semprún says of the new arrangement: 'Dan brings considerable digital research experience gained in Europe and the Middle East. He has helped the industry grow and prosper by developing innovative products and increasing transparency in the medium. We are delighted to be working again with Dan and Real Opinions to deliver even more value and insights to clients.'

The partners are online at www.real-opinions.com and www.nielsen.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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