Incite Hires Former Ipsos Leader

Former Ipsos Health MD Emily Peasgood has joined market research consultancy Incite as Principal in its Health Team.

Founded in 2000, London-based Incite employs 52 staff and has a client base which includes international consumer facing businesses in the FMCG, technology and other sectors. In February, the company was acquired by printing group St Ives in a deal valued at up to £11.4m.

Before Ipsos Health, where she led a team of eighteen healthcare researchers, Peasgood (pictured) worked at Research International and Synergy Healthcare Research. In her new role, she reports to Sarah Phillips, a former Head of Healthcare at Ipsos, who joined the company to set up the health practice in January.

According to Phillips: 'We don't only provide market research but work as health consultants advising clients on how to use insights within their business. Emily's appointment will help Incite lead that change.'

Web site: www.incite.ws .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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